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I'm fascinated by the power of language to inspire and motivate people. I work with clients to deliver memorable copy and stellar publications. And I do it without drama. Even with tight deadlines, I'll keep the process calm and organized… and maybe even a little bit fun."

About Stu

Stu as child holding globe

As a child, Stu Slayen immersed himself in books, magazines and newspapers. He would read his favourite sports books and articles over and over, and he would devour the newspaper the day after an election to double check the vote tally and examine the editorials.

Stu Slayen Consulting partners with leading web developers, graphic designers, translators, video producers, printers and others to deliver outstanding products. Stu takes the time to learn about his clients' needs and about their audiences. That's what drives him. Every client is unique, and so is every output. And from his Winnipeg base, Stu Slayen can work with clients across Canada and around the world.

Needless to say, he wasn't exactly the coolest kid in grade four, but his childhood passion for absorbing information and celebrating language led him to Ryerson, Canada's leading journalism school, and a 20-year career in journalism, public relations, communications and publishing.

In August 2009, Stu left an outstanding staff position to launch Stu Slayen Consulting. He made the move to meet more people, hear more stories and help as many organizations as possible achieve communications success.

He's inspired by the example set and described by writer Malcolm McClean in his powerful book, Bear Hunt. McClean speaks of a basic career premise of doing "great things with great people." That's what Stu does, and he does it with integrity, focus, creativity, efficiency and a commitment to excellence.

Stu in hockey goalie garb

Stu is a married parent of two children, a community volunteer and a so-so Sunday sportsman. He values his time, so he values your time, too.

Selected Career Highlights

Manager, Publishing and Communications, International Institute for Sustainable Development

Over nine years, edited and managed the publication of hundreds of documents, including annual reports, books, newsletters and policy papers for audiences around the world.

Editor, M2 Communications Inc.

Editor of five Canadian magazines over seven years: What! A Magazine (a national teen publication); Small Business Week Magazine (a provincial business publication); Kids World Magazine (a national children's publication); AgriFamily Business Magazine (a regional agriculture publication); and Cable in the Classroom (a national magazine published for teachers by the Canadian cable industry).

Theatre Publicist, Rainbow Stage (Winnipeg, Canada)

Developed and implemented communications and marketing campaigns for four summer theatre productions in Winnipeg over two years.

Freelance Journalism

CBC Radio, Winnipeg Free Press, The Financial Post, Marketing Magazine, Canadian PGA Golf Magazine, Retail Directions and others.

Life-long Learning

  • Bachelor of Applied Arts (Journalism), Ryerson University (Toronto, Ontario)
  • Bachelor of Arts (Political Studies, Sociology), University of Manitoba (Winnipeg, Manitoba)
  • Leading and Managing for Results, The Banff Centre (Banff, Alberta)
  • Publishing for Impact: A Conference for Mission-Driven Non-Profit Book Publishers (Washington, D.C.)
  • Folio, Magazine Professional Development (New York, New York, and Chicago, Illinois)
  • International Association of Business Communicators Annual Conference (Los Angeles, California)
  • Editing to Win, Editors' Association of Canada Conference (Montreal, Quebec)
  • Web Content Management for News and Media (Alexandria, Virginia)
  • Principles of Management, Red River College (Winnipeg, Manitoba)

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